Customer Appreciation Month - Special Deals Now Going on Thru October,2026.

About Stockline Supply Co.

Who We Are

Stockline Supply Co. builds western tack and rodeo gear for the people who actually use it — bull riders, ropers, and the families who show up to the arena every weekend. We started because we were tired of paying markup on gear that wasn't built to last, so we set out to make our own: tough, no-nonsense equipment sold at a fair price, straight from the source.

Manufacturing

We design and manufacture our own line of rough stock gear, leather strap goods, tack, and apparel, which lets us control quality at every step and cut out the layers of distributors that drive up price elsewhere. Because we're factory-direct, we're able to pass those savings on to both retail customers and our wholesale dealer network.

Wholesale Program

We supply feed stores, tack shops, and pro shops across the country through our dealer program. Approved dealers get access to wholesale pricing, a dedicated ordering portal, and gear that's already trusted by riders in the arena. If you run a retail business and want to carry our products, we'd like to hear from you.

Apply for a dealer account or log in to the dealer portal.

Contact Us

Questions about an order, our products, or becoming a dealer? Reach us at sales@stocklinesupply.com.